Monday, November 23, 2009

Christmas Come Early

In light of the recession retailers are taking some initiative. One way of doing that was starting the Christmas cheer a bit early. Usually you would start to see Christmas ads and displays closer to Thanksgiving or "Black Friday" which is the go-getter of most retailers. Even on the regular, retailers need that final umph to reach those last quarter sales goals, Christmas and after-Christmas sales are their last shot. In a recession it is ten times as important. Retailers are still struggling to meet some of their sales goals and bringing the spirit of the holidays might bring some joy to people and encourage them to shop and shop some more. Here are some of the biggest Christmas displays and ads that started as early as the week of Halloween!








How do you feel about these ads? Some would say we need the push to get shopping but some would say that retailers are taking it a bit to far. The last ad from Gap, has rubbed the AFA the wrong way and they have organized a boycott of all Gap, Old Navy, and Banana Republic stores because the AFA claims that the commercial demeans the value of the holiday. What are your thoughts?

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